Have you ever heard a jingle or sound that instantly triggered an emotional response in you? That’s the power of sonic branding. It’s not just about catchy tunes, it’s about creating a connection with your customers on a deeper level through audio cues and sensory experiences. In this blog post, we’ll explore how businesses can …
In today’s fast-paced digital landscape, it’s no secret that businesses need to connect with their customers in real-time. But how can you make sure your marketing efforts are hitting the mark? Enter moment marketing: a strategy that lets brands tap into key moments in a customer’s journey, and build stronger relationships as a result. In …
Web design has come a long way since the early days of the internet. From static HTML pages to dynamic and responsive websites, the evolution of web design continues as technology advances. One tool that is leading the charge in innovation is Webflow. With its intuitive visual interface, powerful features, and ability to create complex …
Are you on the hunt for a content management system (CMS) that fits your business needs? With so many options out there, it can be overwhelming trying to narrow down the best CMS for your website. In this blog post, we will take a deep dive into two popular platforms: HubSpot and WordPress. By comparing …
Are you tired of launching digital marketing campaigns that fail to deliver the results you’re looking for? It’s time to stop guessing and start tracking. In today’s fast-paced digital world, it’s essential to track key performance indicators (KPIs) to ensure your campaign is on track and driving the desired outcomes. In this blog post, we’ll …
Are you tired of spending countless hours on repetitive marketing tasks that drain your time and energy? Do you want to streamline your marketing efforts and achieve better results with less effort? Look no further than digital marketing automation. With the help of cutting-edge technology, automation can help you save time, improve efficiency, and boost …
In today’s fast-paced digital world, having a solid digital strategy is crucial for any business looking to stay competitive. But with so many options and constantly evolving technologies, it can be easy to make mistakes that derail even the most well-planned strategies. That’s why we’ve put together this guide on how to avoid common pitfalls …
Shopify dropshipping is an e-commerce business model where an online retailer, known as the dropshipper, sells products to customers without holding inventory or managing the fulfilment process. Instead, the dropshipper sources products from a third-party supplier, who handles the storage, packaging, and shipping of the products directly to the customer. Shopify is a popular e-commerce …
Website prototyping is a crucial step in the website design and development process. It involves creating a preliminary version of a website that can be used to test and refine the design, layout, and functionality of the website before the final version is built. The goal of website prototyping is to create a visual representation …
Wireframe kits for Sketch App are design resources that provide pre-built templates, UI elements, and icons that can be used to create wireframes and prototypes for websites and mobile applications. Sketch App is a popular design tool for creating digital interfaces and wireframes, and wireframe kits provide designers with a convenient way to speed up …
Social media refers to the means of relations among people in which they produce, partake, and/ or exchange information and ideas in virtual communities and networks. The Office of Dispatches and Marketing manages the main Facebook, Twitter, Instagram, LinkedIn and YouTube accounts.
We offer an array of tools, including one- on- one consults with seminaries, departments and services looking to form or maintain an being media presence to bandy social media pretensions and strategy, as well as offer perceptivity and ideas. Before creating any social media account, you must submit the Account Request Form. Be sure to check with your academy’s dispatches office for any academy specific regulations or imprinting guidelines.
Key Principles for directors
Social media is about exchanges, community, connecting with the followership and structure connections. It isn't just a broadcast channel or a deals and marketing tool.
Authenticity, honesty and open dialogue are crucial.
It is not only allows you to hear what people say about you, but enables you to respond. hear first, speak second.
Be compelling, useful, applicable and engaging. Do n’t be hysterical to try new effects, but suppose through your sweats before remonstrating them off.
Popular Social Media Tools and Platforms
Blogs A platform for casual dialogue and conversations on a specific content or opinion.
Facebook The world’s largest social network, with further than1.55 billion yearly active druggies( as of the third quarter of 2015). druggies produce a particular profile, add other druggies as musketeers, and exchange dispatches, including status updates. Brands produce runners and Facebook druggies can “ like ” brands ’ runners.
Twitter A social networking/micro-blogging platform that allows groups and individualities to stay connected through the exchange of short status dispatches( 140 character limit).
YouTube/ Vimeo Video hosting and watching websites.
Flickr An image and videotape hosting website and online community. prints can be participated on Facebook and Twitter and other social networking spots.
Instagram A free print and videotape sharing app that allows druggies to apply digital pollutants, frames and special goods to their prints and also partake them on a variety of social networking spots.
LinkedIn A place where groups of professionals with analogous areas of interest can partake information and share in a exchanges.
Learn how to stylish use these tools with our platform specific stylish practices.
Social networks and other online media are great tools for engagement and two- way communication, but given the nature of this two- way, real- time communication, there's the eventuality for significant pitfalls associated with unhappy use.
Policy for Official Social Media Accounts
Conflict of Interest
Brand, Fair Use and Open Access
Name Use/ Insignias
Visual Identity( PDF)
General Social Media Best Practices
While the tools of social media are fluently accessible, the rules of the road aren't inescapably intuitive. It’s a new dispatches geography, with tremendous openings but also a lot to learn.
We developed these guidelines to give everyone at the university — from dispatches professionals to department directors with introductory guidance on how to stylish use social media toward dispatches pretensions, both as the proprietor of an account and as a stoner/ contributor. The suggestions and stylish practices outlined then can help you use these channels effectively, cover your particular and professional character, and follow university guidelines. We also hope that these guidelines spark exchanges among social media interpreters on lot to learn from each other as we explore these arising platforms.