Blog

Social Media

Social media refers to the means of relations among people in which they produce, partake, and/ or exchange information and ideas in virtual communities and networks. The Office of Dispatches and Marketing manages the main Facebook, Twitter, Instagram, LinkedIn and YouTube accounts.

We offer an array of tools, including one- on- one consults with seminaries, departments and services looking to form or maintain an being media presence to bandy social media pretensions and strategy, as well as offer perceptivity and ideas. Before creating any social media account, you must submit the Account Request Form. Be sure to check with your academy’s dispatches office for any academy specific regulations or imprinting guidelines.

Key Principles for  directors
Social media is about exchanges, community, connecting with the followership and structure connections. It isn't just a broadcast channel or a deals and marketing tool.
Authenticity, honesty and open dialogue are crucial.
It is not only allows you to hear what people say about you, but enables you to respond. hear first, speak second.
Be compelling, useful, applicable and engaging. Do n’t be hysterical to try new effects, but suppose through your sweats before remonstrating them off.
Popular Social Media Tools and Platforms
Blogs A platform for casual dialogue and conversations on a specific content or opinion.
Facebook The world’s largest social network, with further than1.55 billion yearly active druggies( as of the third quarter of 2015). druggies produce a particular profile, add other druggies as musketeers, and exchange dispatches, including status updates. Brands produce runners and Facebook druggies can “ like ” brands ’ runners.
Twitter A social networking/micro-blogging platform that allows groups and individualities to stay connected through the exchange of short status dispatches( 140 character limit).
YouTube/ Vimeo Video hosting and watching websites.
Flickr An image and videotape hosting website and online community. prints can be participated on Facebook and Twitter and other social networking spots.
Instagram A free print and videotape sharing app that allows druggies to apply digital pollutants, frames and special goods to their prints and also partake them on a variety of social networking spots.
LinkedIn A place where groups of professionals with analogous areas of interest can partake information and share in a exchanges.
Learn how to stylish use these tools with our platform specific stylish practices.

University programs
Social networks and other online media are great tools for engagement and two- way communication, but given the nature of this two- way, real- time communication, there's the eventuality for significant pitfalls associated with unhappy use.

Policy for Official Social Media Accounts
Responsible Use
Conflict of Interest
Brand, Fair Use and Open Access
Name Use/ Insignias
Visual Identity( PDF)
General Social Media Best Practices
While the tools of social media are fluently accessible, the rules of the road aren't inescapably intuitive. It’s a new dispatches geography, with tremendous openings but also a lot to learn.

We developed these guidelines to give everyone at the university — from dispatches professionals to department directors with introductory guidance on how to stylish use social media toward dispatches pretensions, both as the proprietor of an account and as a stoner/ contributor. The suggestions and stylish practices outlined then can help you use these channels effectively, cover your particular and professional character, and follow university guidelines. We also hope that these guidelines spark exchanges among social media interpreters on lot to learn from each other as we explore these arising platforms.